La Vie Hotels & Resorts grows its Australian accommodation offering with the launch of a new tower at ADGE Hotels & Residences.

Having consistently outperformed expectations since opening last August, ADGE Hotel & Residences has exceeded occupancy targets, regularly selling out during key events. With its location just off Oxford Street, ADGE has been the hotel of choice for Mardi Gras revellers, concert goers and those keen to soak up the very best of Sydney’s restaurant, bar and entertainment scene.

This sustained growth in bookings and general interest, is testament to La Vie’s strategic approach to hotel management in Australia  and its commitment to delivering distinctive and personalised experiences in the heart of inner-city Sydney.

Jerry Xu, Chief Executive Officer, La Vie Hotels & Resorts said: “Driving returns for owners through operational efficiencies is a primary focus for our group and we are all thrilled with the success of ADGE Hotel & Residence and excited for this next chapter with the additional tower now open.

“We understand that today’s travellers want more than just a place to rest and ADGE has been a great example of how we’ve been able to deliver a fun, vibrant and sociable place for locals, interstate and international travellers to stay. Travellers are looking for hotels with personality, flair and a unique point of difference that creates a truly one-of-a-kind stay close to city hubs, and we’re thrilled with what we’ve been able to achieve with ADGE, with the support of our trusted owners. These added 149 rooms, which carry so much history, will be a welcome addition to the city’.

Designed in collaboration between Tzannes Architects and Team 2 Architects, with interiors designed by SJB, ADGE Hotel & Residences underwent a $65 million transformation to deliver a unique hotel space where fashion, music, art and culture collide. Following the launch of the new tower, ADGE now offers 254 spacious guest rooms for both short and long stays.

Guests also enjoy access to the acclaimed Soul Deli, as well as an intimate dining experience at Sydneys smallest Japanese restaurant Raida Noda’s Chef Kitchen, which is located in the lobby of ADGE Residences.

ADGE Hotel & Redisences General Manger, Paul Cundy said “We’ve loved reconnecting with our guests from the days of the Cambridge Hotel given the essence of ADGE lies in our friendly and dynamic staff, who embody the ‘Dare to be Different’ ethos which drives us to continuously ensure each guest encounter is exceptional. The feedback from our guests has been nothing short of great.

“Adding 149 extra rooms to our inventory means we can better cater to demand surges over busy event periods, which will only add to the colour and life that keeps this hotel buzzing”.